Accounting Essay Example | Topics and Well Written Essays - 500 words - 8

Accounting - Essay Example Secondly, Haas School of business is consistently ranked among the top 20 business schools in the country and they cannot sustain this position if they lose their topnotch business faculty. The feasible and non-feasible options to resolve the situation again depends upon how things develop in the course of time and I will use the option based on priorities. My topmost priority will be to maintain the top 20 ranking of the School. In order to achieve that, I will increase the pay of the concerned faculty by 20% to retain them. The source of funds through which the payments are made is extremely important because certain rules and regulations will be attached to these funds regarding its application and disbursement. Moreover certain funds or grants would have been earmarked for a specific purpose or project and hence they cannot be used for any other purpose. But if the payments are not made from a grant or restricting financial source then such payments for a program can be made provided it is approved in the budget and within the overall budget of the organization. If the supplementary payments for faculty are for compensation for program and curriculum development then different set of rules should apply for processing payments for such kind of program. But if the faculty members have not completed any additional tasks to avail the compensation and it is not possible to determine who actually received the benefits from the program, then following are duties and responsibilities of the persons concerned. 2. Faculty members should be severely reprimanded and proper action should be also taken against them according university rules as they have not done any work for curriculum development program to deserve compensation. 3. University administrators should be made accountable for approving the idea, as they are bound to check the relevant records and

Political science 5030 Term Paper Example | Topics and Well Written Essays - 1250 words

Political science 5030 - Term Paper Example In midst of this, all stock prices also began to drop. Finally, On October 24, 1929, the stock market crashed burst, as investors began dumping shares. When 16 million shares finally possessed no value, the dark era of the Great Depression started. The Great Depression was a turning point for America to find its true identity. Social and economic change was not only necessary but vital towards the success of America itself. While recession continued to haunt countries worldwide, the progressive movement and the new deal established a solid ground for fundamental change. The progressive movement represented a logical evolution from the Progressive Era because it introduced new programs, embedded reform and paved the way for greatness for the nation as outlined by the Progressive Era. The progressive movement and the new deal in essence were similar in many ways. First and foremost was the fact that it halted the progress of rebellion that was about to up heal during the industrial era. The progressive movement introduced new economic programs. The effort to improve society was a major push that was new to the nation as key issues such as reforming working conditions and assisting the mentally ill people challenged the whole notion of old traditions. Progressivism at its best aimed to remove corruption by imposing child labor laws, addressing lynching based on racism, and removing politicians that were involved in illegal business practices. At the local level, progressivism continued to display brilliant signs of reform as the construction of schools was pushed, political machines were dissolved, and politics was addressed in an efficient manner. Similarly, the New Deal, was a focal point of domestic reform. Roosevelt’s New Deal was considered of two phas es that were planned to recovery and relief. These were crucial towards the toad to recovery. The first phase concentrated on

Global Oil and Gas Industry Essay Example | Topics and Well Written Essays - 1500 words

Global Oil and Gas Industry - Essay Example This study analyzes the political and economic climate and how the oil and gas stakeholders position their oil exploration ventures with national and international policies. Oil exploration begins with oil platforms located on the continental shelf. The platform is attached to the ocean floor, consisting of a floating, artificial island. Improved technology makes possible and more profitable oil drilling and production in deeper waters. A floating production, storage, and offloading (FPSO) system is used by the offshore oil and gas industry and designed to take all of the oil or gas produced from a nearby platform, process it, and store it until the oil or gas can be offloaded onto waiting tankers, or sent through a pipeline. (Wikipedia) The world's top three oil reserves are in the Middle East namely Saudi Arabia, Iran, and Iraq. There are two major sectors within the oil industry, upstream and downstream. Upstream is the process of extracting the oil and refining it. Downstream is the commercial side of the business such as delivery to manufacturers and gas stations. (Investopedia). Oil investors talk of an average seven-year period for exploration wh en commercial quantity reserves should have been established; and from 25 to 35 years of production and manufacturing.A most important natural resource, oil fuels the world economies. Almost every human activity in the 21st century is related to crude oil, from illumination to transport, air conditioning, heating and sewage system to use of household products such as petroleum jelly and body creams. The US which is the world's richest economy is such because it has control over cheap oil. Recently, the Latin US, Russia, and Asia are experiencing economic growth and consuming oil at an increased level. People in these countries are entering the world of consumerism, buying appliances and gadgets that are hungry for electricity; wanting to travel by car, ships, and jets that require oil to function. Oil is the lifeblood of capitalism. Developing countries need all the oil they can get to run factories, machineries, equipment and power plants. (USOilandGas.net) This is the reason the o il and gas sector continues to attract investors from all over the world. The major players in the oil and gas sector After the war in Iraq, the US, foreign oil companies and the International Monetary Fund rushed the Iraqi government to pass the Iraq law that opened the country's national oil system to foreign control. The new oil law gives foreign corporations access to

Occupational Crime and Avocational Crime Essay Example | Topics and Well Written Essays - 1000 words

Occupational Crime and Avocational Crime - Essay Example One of the more important challenges confronting the financial heath of retail companies is employee theft. A study undertaken by Hollinger and Pernice (1998) determines that employee theft is the primary cause of inventory shrinkage in retail companies, culminating in losses of billions of dollars per annum. Not only had that but, in immediate comparison to shoplifting, the researchers found that while a single incident of shoplifting averages $212.68, one incident of employee theft averages $1,058.20. Within the context of the aforementioned comparison, it is hardly surprising to discover that employee theft is the primary factor behind inventory shrinkage.Given the dimensions of the problem, as articulated in the preceding paragraph, it is incumbent upon retail companies to design and subsequently implement a strategy as would confront and overcome employee theft. Hollinger and Pernice (1998) maintain that electronic surveillance has, over the years, proven its effectiveness and, in immediate comparison to other strategies, has proven to be â€Å"the most popular loss prevention system† (Hollinger and Pernice, 1998, par. 6). The knowledge that their crime may be recorded and that they may have to face the concomitant legal and career repercussions functions to control an employee’s desire or tendency to steal. As such, the adoption of electronic surveillance may be a solution to the problem.The fact is that such systems are expensive and function to demoralise employees. Friedrichs (2004) emphasizes, other than the cost factor, electronic surveillance may not be the optimal solution to inventory shrinkage due to the negative effect that such systems have upon employee loyalty. In other words, despite the fact that the system has a proven advantage, it has an undesirable effect on employee morale. Rather than install expensive electronic surveillance systems, it is more advisable for a retail company to comprehend the nature of the workplace environment and the factors therein which either allow or motivate such actions. Friedrichs (2004) argues that employee disgruntlement, borne out of the feeling of being underpaid, overworked and unappreciated, and the existence of opportunities to steal are the primary causal factors of inventory shrinkage. In other words, a lack of commitment to the workplace, concomitant with workplace disorganization compels employee theft. The solution to employee theft, as explained in the

History Essay Example | Topics and Well Written Essays - 750 words - 5

History - Essay Example A severe depression between the 1784-5 made the situation even much dire leading to a destabilizing debt servicing standoff between farmers and the government of Massachusetts’ raising of taxes; an impasse that paved the way to a full-blown, armed uprising in central and western Massachusetts akin to the liberation war, the Shay’s Rebellion (woods 285). In the south were spiraling economic problems too with quite similar disruptive effects in the north. The revolution left slave traders, particularly in South Carolina and Georgia, counting a trail of losses with more than 60,000 slaves finding escape mechanisms. The financial breakdown was compounded further by Great Britain’s refusal to link up import trade with the British West Indies; a vital market destination that upheld economic prospects of most southerners. Even though liberation treaty had been signed officially freeing the unite states as a British protectorate, total takeover was a challenge marred by tensions plaguing certain areas with British troops refusal to surrender Detroit, Otsego and New York forts over unsettled Tories land issues. On the international front, the weakness of the new government was even much pronounced given its inability to effectively protect its interests. From the capture of an American merchant ship by the North African Pirates off the coast Portugal to the West Florida Controversy and Mississippi River crises, the government had no decisive powers to effect peace by exerting clear cut authority. Courtesy of a feeble union ratified under the Articles of Confederation, the new union was bombarded right, left and center, with the Continental Army uprising over unpaid dues tipping a pillar rapture to a short-lived unification as was evident in the Newburgh Conspiracy. Proposed and ratified in 1777 and 1781 respectively, the Articles of Confederation was document full of economic and political leakages that ended up piling more problems. With the reorie ntation of the British mercantile system, the sudden shortfalls of managerial cash were never factored in by the framers of the Confederation. There was no provision for a singular command point to enforce laws passed by Congress whenever necessary. A supposedly pluralistic Congress had no powers to tax, to control commerce, to sanction the usage of a common currency, to draft enough soldiers to counter any external aggression, and to generally steer effective governance (Wood 354). The Constitution succeeded in addressing many of the problems hitherto inherent the â€Å"loose confederation of states" that essentially revered state autonomy over effective governance.  The constitution restructured the provisions of the Article of Confederation to a federal system that gave more recognition to the national government with a subsequent delegation of powers hitherto tightly held-up by the state, while reserving and sharing certain functions. The newly created federation not only cre ated a national government with real, acceptably shared power both at the national and at the state level to effect a comprised taxation policy, draft federal troops, control commerce, etcetera, but also created a common command office, the office of the president and the and a federal court system, which were non-existent under the Article Of Confederation (Wood 412). The earlier fears of the framers of the confederation of an overwhelmingly powerful national governme

Physico-Chemical Qualities Essay Example for Free

Physico-Chemical Qualities Essay a) Describe the physico-chemical qualities of water that are important to aquaculturists. Aquaculture can be defined as the high-density production of fish, shellfish and plant forms in a controlled environment. Stocking rates for high-density aquaculture are typically thousand fold greater than wild environments. Modern fish culturists employ both open and close systems to raise fish. Open systems, such as, the raceways are characterized by rapid turnover of water. Closed systems are commonplace in pond culture. Closed aquaculture systems do not have rapid turnover of water, but do not have a high surface to volume ratio facilitating exchange of gases, nutrients, energy etc. with the surroundings. Water quality for aquaculturists refers to the quality of water that enables successful propagation of the desired organisms. Physico-chemical parameters of water include: 1. Alkalinity Alkalinity relates to the capacity of the water to accept protons and is a measure of the water’s buffering capacity. There are no direct effects of alkalinity on fish and shellfish, however, it is an important parameter due to its indirect effects, including the protection of aquatic organisms from major changes in pH. In low alkalinity waters, where CO2 and dissolved carbonates are at low concentrations, photosynthesis may be inhibited, thus restricting phytoplankton growth. Levels above 175 mg CaCO3/L reduces natural food production in ponds which, in turn, leads to a decrease in optimal production. Salt water is slightly alkaline and has a strong buffering capacity so alkalinity is not usually of concern for most seawater and brackish water aquaculturists. 2. Biochemical oxygen demand ( and COD) It is a measure of the amount of oxygen required by bacteria, algae, sediments and chemicals over a set period of time. BOD is of importance in aquaculture because microbial degradation of organic matter is a major sink for dissolved oxygen, a highly important parameter for aquaculture. Aquaculture operations should not utilise waters which are polluted with chemicals and/or excessive nutrients. Increasing levels of BOD indicate organic pollution which is a cause of concern for aquaculturists. The amount of BOD needed for a particular system can be estimated by taking into  account factors such as dissolved. Oxygen requirements of the culture species, the degree of pond aeration, seasonal temperature fluctuations, expected photosynthetic activity, and oxygen solubility. 3. Carbon dioxide Their presence is important for the buffering capacity of the water. The level of carbon dioxide in the water is related to photosynthetic activity of aquatic plants and respiration of these plants and aquatic animals, as well as bio-oxidation of organic compounds. Dissolved carbon dioxide forms carbonic acid, causing a drop in pH. At equilibrium, freshwater contains about 2.0 mg/L CO2 and seldom rises above 20 to 30 mg/L. High concentrations of carbon dioxide have a narcotic effect on fish and even higher concentrations may cause death; however, such concentrations seldom occur in nature. The direct adverse effects can occur when there is an excess of free CO2, especially in waters low in dissolved oxygen. This latter situation can occur when too much free CO2 is utilized for photosynthesis of phytoplankton, or when water is vigorously aerated with CO2 free air. Free CO2 concentrations below 1 mg/L affect the acid-base balance in fish blood and tissues and cause alkalosis. Most aqua culture species will survive in waters containing up to 60 mg/L carbon dioxide provided that dissolved oxygen concentrations are high. 4. Color and appearance of water These are not highly objective measurements but many fish farmers and crustacean farmers attach a lot of significance to these two properties of pond water. Color is a result of the interaction of incident light and impurities in the water .There are three common causes of water coloration and variations in water appearance: * suspension of silt and clay particles * significant growth of plankton, particularly microalgae * suspension of humic acids and other organic acids The ‘color’ of the water, actually refers to turbidity due to significant silt and clay particle accumulation, or growth of phytoplankton and zooplankton. This type of water coloration may be beneficial in tank and  cage culture as it shades fish and prevents sunburn as well as reducing plant biofouling. It is reported that impending oxygen shortages in the water can often be detected by changes in colour. Although high colour may shade fish and impede algal growth, it is usually due to tannins. These are phenols which bind with protein and at high levels may affect fish respiration, particularly with sensitive fish species. 5. Dissolved oxygen Dissolved oxygen is the most critical water quality variable in aquaculture. Anoxia occurs when dissolved oxygen levels in the environment decrease to the point where aquatic life can no longer be supported. Some species are more resistant to low levels of oxygen than others. It was noted that the amount of oxygen required by aquatic animals is quite variable and depends on species, size, activity (levels increase with activity), water temperature (doubles with every increase of 10 °C), condition (lean fish consume less than fat fish), DO concentration, etc. The DO concentration can fluctuate in response to photosynthesis of aquatic plants and respiration of aquatic organisms. The amount of DO required also depends on partial pressure of dissolved oxygen in the water and its ability to exchange across gill membranes. DO level in water should be above 5mg/L In ponds, tanks and other enclosed culture systems, mechanical aeration can be used to lift dissolved oxygen levels, while wate r movement from currents and tides assists in open culture systems. Pure oxygen (oxygenation) may be used to supplement dissolved oxygen levels, particularly in intensive culture systems. The most common cause of low DO in an aquaculture operation is a high concentration of biodegradable organic matter in the water, resulting in a high BOD. This problem is further exacerbated at high temperatures. 6. Gas super saturation (total gas pressure) Super saturation of dissolved gas occurs when the pressure of the dissolved gas (total gas pressure; TGP) exceeds the atmospheric pressure. TGP refers to the sum of the partial pressures of dissolved gases in the water (i.e. oxygen, nitrogen and carbon dioxide). | Oxygen supersaturation| Nitrogen supersaturation| Carbon dioxide supersaturation| Definition| Total gas pressure is not above saturation level.| Total gas pressure is above saturation level| Condition of higher levels of dissolved gases in water due to entrainment, pressure increases, or heating.| Mechanism| Oxygen displaces nitrogen in liquid| | diffusion| Reason why| Pure oxygen is used to oxygenate| -Situation develops when water and air is mixed under pressure.-Situation develops when water is heated| When there is high phytoplankton activity though respiration at night.| Results| up to 200–300% can be tolerated if oxygen is used directly or duringphotosynthesis (when air is used, nitrogen becomes the main component and problems can occur). It can cause massive distension of the swim bladder of salmonids, although the mortality is usually low. | gas bubble trauma which may cause acute or chronic problems,especially in eggs, larvae and juveniles.| levels above 20 ppm can lead to stress. mortalitymay not occur, even at levels of 30-40 ppm , High carbon dioxide levels in fish transport systems (where ventilation is absent) can inhibitoxygen uptake.| 7. Hardness Total hardness primarily measures the concentration of all metal cations (usually dominated by calcium and magnesium in freshwater) in the water. Soft water is usually acidic while hard water is generally alkaline. In soft waters, carbonate and bicarbonate salts are in short supply. Hard water has been found to reduce the toxicity of several heavy metals (calcium and magnesium) as well as ammonia and the hydrogen ion. Some aquacultural species have a specific requirement for calcium, for bone formation in fish and exoskeleton formation in crustaceans. Calcium is also necessary for proper osmoregulation, and the calcium ion generally reduces the toxicity of hydrogen ions, ammonia and metal ions. High calcium levels in freshwater can inhibit phytoplankton growth; however, blue-green algae are known to thrive in harder water (high Ca2+) which can influence productivity of the pond water. Meade (1989) recommended a range between 10 and 400 mg/L for aquaculture. 8. pH The term pH refers to the hydrogen ion (H+) concentration in water; more  generally, pH refers to how acidic or basic water is. In aquaculture, low pH is often a consequence of sulfuric acid formation by the oxidation of sulphide-containing sediments. Note that acidification of highly alkaline water can increase the free carbon dioxide concentration, resulting in CO2 toxicity rather than pH imbalance. In addition, acid water tends to dissolve metals more readily. High pH in aquaculture is commonly a result of excess photosynthesis in waters with high alkalinity and low calcium hardness. pH can indirectly affect aquaculture species through its effect on other chemical parameters. Low pH; * reduces the amount of dissolved inorganic phosphorus and CO2 available for phytoplankton photosynthesis. * results in the solubilisation of potentially toxic metals from the sediments Hugh pH makes the toxic form of ammonia more prevalent. Meade (1989) recommended that pH be maintained at between 6.5 and 8.0 for all aquaculture species. In freshwater, pH can change quickly due to the amount of carbon dioxide added or removed during plant growth. In culture systems, particularly recirculation systems, the pH may be reduced (more acidic) by the production of metabolites. Buffering is, therefore, important in such systems. Seawater, in general, resists changes in the pH values. NOTE: pH can change by the hour as a function of photosynthesis which removes carbon dioxide. This is particularly the case in pond-based culture systems. 9. Salinity (total dissolved solids) Salinity is the main measure used in aquaculture, as it influences the water and salt balance (osmoregulation) of aquatic animals. Estuarine waters may range from 0.5 to more than 30 ppt often depending on the depth of the sample; marine waters range between 30.0 to 40.0 ppt. Salinity directly affects the levels of dissolved oxygen: the higher the salinity, the lower the dissolved oxygen levels at given water temperature. Like temperature, salinity is an important limiting factor in the distribution of many aquatic animals. Salinity requirements can vary for particular species depending on  their life cycle stage. Salinity also affects the temperature requirements of some species. Freshwater organisms have body fluids more concentrated in ions than the surrounding water, meaning that they are hypersaline or hypertonic to the environment. These animals tend to accumulate water which they must excrete while retaining ions. Saltwater species have body fluids more dilute in ions than t he surrounding water; they are hyposaline or hypotonic to their environment. They must excrete ions and uptake water continually. Salinity tolerance varies significantly between species and some species have wider tolerances than others. 10. Suspended solids and turbidity There are three basic types of suspended solids: ï€ ­Ã¯â‚¬  phytoplankton, zooplankton and bacterial blooms ï€ ­Ã¯â‚¬  suspended organic and humic acids ï€ ­Ã¯â‚¬  suspension of silt and clay particles All influence the level of turbidity (turbidity increases with suspended solids) and scatter light, restricting penetration into water. In aquaculture ponds, less light penetrating to the bottom inhibits growth of troublesome filamentous algae and aquatic weeds. This turbidity is often measured in centimetres using a secchi disc. Typically, if the secchi disk reading is below 10 cm water turbidity is excessive. If turbidity is due to the presence of phytoplankton, there is likely to be a problem with dissolved oxygen concentrations when the light level decreases below the photosynthetic compensation level. Conversely, if turbidity is due to silt/clay or organic matter, planktonic productivity will be low. Suspended solids can cause gill irritations and tissue damage, which increases the stress levels of aquatic animals. Turbid waters can also shield food organisms and clog filters. The practice of mechanical aeration tends to create water currents which maintain soil particles in suspension and perpetuates the turbidity of the pond. Problems of off-flavors in fish and crayfish are less common in turbid ponds. (except where algae cause the turbidity). The effect of this criteria varies considerably between species. Meade (1989) recommended a level below 80 mg/L for aquaculture species. Marine species (e.g. snapper) are generally less tolerant, so the recommended guideline is

The external factors of up market Waitrose

The external factors of up market Waitrose This essay is going to analyze the external factors of up market Waitrose by competitive advantage (CA) of corporate strategy. it will particularly explain how Waitrose achieve integrate all the resources and competitive advantages into products achieve services value in external forces, according Waitrose recent strategies and explain how and why it will do so them from external forces. The Waitrose external forces include: Political, Economic, Socio Cultural and Technology. Background Waitrose Limited is an up market chain of supermarkets in the United Kingdom and is the food division of the British retailer and worker co-operative the John Lewis Partnership. Its head office is in Bracknell, Berkshire, England as of June 2010, Waitrose had 228 branches across the United Kingdom and a 4.3% share of the market ¼Ã…’making it the 6th largest grocery retailer in the UK (Wikipedia 20110) Food sales are the core business of this supermarket, following the social and economy developing, more and more grocery markets have been set in the UK, Waitrose, Tesco, Sainsburys and ASDA, Together with Iceland, Somerfield and Waitrose these companies cost lots of money to get a great market share. Waitrose is operating supermarket in UK, it was founded in 1904 and owned by the John Lewis Partnership, it has operates 137 stores today, mostly sale foods in south-east of the UK, which in 2001 was estimated at  £103.4bn profit and currently employs more than 27.000 staff. It was a small to medium size and conveniently located supermarket. The 2001 turnover amounted to  £1.98bn, it was increase 13% than before, and pre-tax profits to 25.7 million expect decrease 15.7%, due to the purchase of 11 Kwik Save stores in 2000. Waitrose is recognized for its focused differentiation strategy targeting the up market with a wide range of quality and fresh products. (Prepared by andidas.com December 2002) When we looked back to the Political, Economic, Socio Cultural and Technology of Waitrose, they are all supporting by external strengths and opportunities, in the same time; it will achieve its benefit through the whole external value. Waitrose has specialized of wines, fresh food and delicatessen in the sales; they can be bought from special other counters. Waitrose has a high profit margin due to specially luxury goods. But some other products have positioned their own brand labels sell in the Supercenters, and it was bigger than the existing Waitrose stores, thus it was the threat comes from competing chain, but it will diversify the risk and increase the potential target market. Therefore this activity can offer their products at lower prices for economies of scale (Prepared by andidas.com December 2002) Discussion PEST Analysis Political Political was a key force to determined a company successful or not, Waitrose as a successful supermarket enter the peoples life. It will to make a peoples group often to buy some products from only one supermarket, it was a Trademark effects and is key point for the company. However, Waitrose was successful could not leave the result of stability of government. It could prove dangerous ground for politicians in the long term. Picking one supermarket brand over another could be an issue. Supermarket buyers tend to be tribal. People say they are Tesco people or Sainsburys shoppers. (08 April 2010 | By Ruth Mortimer) Therefore, most people who often buy the products from Waitrose; they would call themselves the Waitrose people in the future. In the political have four parts; they are GM-food, planning policy guidance (PPG), Competition Commission and EU Competition Law. GM-food was named genetically modified foods, they are foods derived from genetically modified organisms. Waitrose brand food has not permit use of GM food, or ingredients or additives. But Waitrose often use obtain food and food ingredients as the conventional brand, it was better than GM food. Waitrose never sell any GM food or food ingredients derived from GM crops under Waitrose brand. So any GM-food must be clearly labeled as required by law and products produced should be print material manufacturers brand Secondly; it is planning policy guidance (PPG). Waitrose was hard to get planning permission by shops for outside of city. Thus Waitrose was to unveiling plans for new shops. It was need an operative control of their ownership; Thus Waitrose always set more small stores in the same place. For example, Waitrose set out more than 13 stores in the London; they have large numbers convenience stores, in which to get a high market share; it was a great strategy in the market. The Government remains firmly committed to the objectives of PPG6, which seeks to sustain and enhance the vitality and viability of our existing city, town, district and local centers and to make them the focus for retail investment(*The Department of the Environment, Transport and the Regions (DETR) (2000) Waitrose is to buy 13 stores from the Co-operative Group and plans to open nine more stores in 2009, in a move that will create 4,000 new jobs.( By James Thompson Friday 16 January 2009) Thirty, the Competition Commission, more and more different companies supermarket enter the market; it was the competition by each others. It was not only to decrease price for products to get a high market share. Waitrose always control the products price and have good benefits for themselves, sometimes cooperation been necessary in the competition market, it was to increase the Comprehensive Strength by themselves; therefore, Waitrose add some more jobs with the cooperation deal was very good; Waitrose is to buy 13 stores from the Co-operative Group and plans to open nine more stores in 2009, in a move that will create 4,000 new jobs. The John Lewis Partnership-owned grocer said the conditional agreement to buy the Co-op stores, made possible by the latters acquisition of Somerfield, cleared by competition authorities yesterday will deliver 1,500 jobs. It then plans to open nine stores organically in 2009 will create another 2,500. (By James Thompson Friday 16 January 2009) Finally, Waitrose set a suitable policy should accommodate UK competition law. Economic Economic is an important force to decide companies development. Waitrose created a good market value before. The shoppers loved Waitrose because Waitrose have many prefect products enter the market. As the successful supermarket, Waitrose had prefect profits following development. The 2001, Waitrose have turnover amounted to ¿Ã‚ ¡1.98bn(+13%), pre-tax profits to 25.7bn(-15.7%, due to the purchase of 11Kwik Save store in 2000). Waitrose is recognized for its focused differentiation strategy targeting the up market with a wide range of quality and fresh products. (Environment fit analysis Waitrose report. December 2002) Recession-proof Following the economic crisis appears; most customers worry about the recession appears to be on the wane, more and more discount products enter the Waitrose. It was a method to make the customers back into Waitrose. And then Waitrose made the profit recovery or increase the profit to sales more seasonal food and drinks. Waitrose saw sales grow 10.2% in the 12 weeks to 9 August, according to the latest TNS World panel figures almost twice as fast as the grocery sectors average of 5.6%. The performance of Waitrose, part of John Lewis, was boosted by its Essentials range, aimed at luring value-conscious consumers away from the discount sector. (Waitrose sales grow as recession fears  fade. Recession 2009) Socio Cultural Waitrose was very carefully choice every food, because Waitrose objective was to achieve the products were healthy, and then Waitrose had special cultural pay an attention to the customers in the market. They are include suggest kind of recipes, healthy eating and weight lost for customers. Therefore, more and more customers love to buy products from Waitrose. And another important was Waitrose always to keep their food, drink and fresh, frozen food in every store. Waitrose had healthier choices offer delicious healthier alternatives to your favorite foods, being either lower in fat, saturated fat, sugar or calories. You can choose from warming meals such as chicken korma to everyday ingredients such as cream and cheese (Waitrose website) Waitrose be good at to understand customers need, and often to add their business module; for example Waitrose set up the website and free delivery to make the customer easy to buy anything in the home if they want. Waitrose often to consider direction for environment development, therefore Waitrose have a good conscious for environment. For example, Waitrose cross the marketing research, 70% staff will go shopping by car, so Waitrose always build a large and a good parking for the customers, in the parking fee part, Waitrose use a 1.5 hours parking for free if customers want to buy products in the Waitrose. it will increase the customers